Colors

Primary

The Admissions design is based on these three colors. Red is used only for accents. Use beautiful photography to introduce more color in layouts.

Text

Note: Gold text on a white background, or reversed text on gold background, do not pass accessibility requirements for contrast.

Background

Note: Gold text on a white background, or reversed text on gold background, do not pass accessibility requirements for contrast.

Typography

Heading two

Heading three

Heading four

Proxima Nova is the primary typeface. The weights used are $font-light, $font-normal, $font-xbold.

• $font-light is used for H1 headings and changes to $font-thin on large screens.
• $font-xbold is used for bold H2-H6 headings and buttons.
• $font-light is used for body copy.
• $font-normal is used for navigation links.

Button Styles

Use these for call-to-action links. They inherit the parent element's font size. Base class is button and modifiers are button--apply and button button--outline

Apply to Mizzou Standard Outline

List Styles

list--button makes button lists.

• Apply as a Freshman
• Apply as a Transfer Student
• Apply as an International Student
• Apply as a military service member or veteran
• Apply for re-admission
• Other applicants

Inset Image Styles

Square images can be cropped in a circle with the circle class. Linked images will have a hover effect.

Tiger fur backgrounds

Used to add emphasis to main call to action layers.